iMagicLab Selected to Power the "King of Cars" Online Customer Relationship Management

Towbin Dodge, the #1 Exclusive Dodge Dealer in the World and #1 Certified Used Dealer in the Nation, to Expand Internet Sales by Partnering with iMagicLab

April 3, 2007 - Novato, CA: "Towbin Dodge has a unique situation with Chop's mix of entertainment and huge vehicle sales. The King of Cars creates an enormous amount of leads and our tools are uniquely positioned to help them discern sale prospects from television personality fans" said Richard Keith Latman, Chief Software Architect of iMagicLab "Chop has told us, as he does weekly on the show, that he demands results and with our product his team will get people off the couch and onto the lot like never before."

"I am excited to work with iMagicLab and its DealerCRM Internet Lead Manager to boost our Internet sales", said the Chop "Now, enough talk, let's sell some cars!"

The Blue Genie could not be reached for comment.

About iMagicLab iMagicLab is the fastest growing customer relationship management software company designed for the expansive automobile retailing marketplace. Approved by almost all major automobile manufacturers in the United States, the company creates customer relationship software, including internet lead management solutions and inventory management systems. iMagicLab leads their industry by providing DMS integration, multimedia email capabilities (video, DealerToons, eBrochures), clear and accurate reporting, AutoPencil desking, DeskLog, and the ability to link to mobile phones.

Visit the company's Web site at www.iMagicLab.com for further information on iMagicLab or contact Sales at 888.304.2525.